Decants Brasil - Brand identity
Decants Brazil is an imported perfume store specializing in decants. which are a fractional amount of a specific original perfume that makes it easy to take with you and use it more often during the day without having to carry the entire glass with you. The key words collected in the briefing were Elegance, Power and Significance. The symbols chosen for the brand concept were the Tree and the Drop. The Tree: The tree is one of the symbols that brings the feeling of respect to people, trees bring the feeling of greatness, wisdom, power, and even a magical feeling, so in many works of fantasy the trees are portrayed as guardians or as deities, and in all these portraits these tree characters are never evil or unfair, they are always portrayed as good and wise characters, which shows what feeling people have when they look at a tree and is always a good feeling, no one ever links a tree to something bad. In some cultures trees are sacred symbols that most often symbolize life. Also